Safeguarding as professional practice
349 modules purchased in six months (including face to face training at events)
Best-performing online PD in AUSTSWIM’s portfolio
Sustained engagement beyond launch month
Positioning safeguarding as a core professional capability through a national online PD launch developed by AUSTSWIM in collaboration with global safeguarding expert Phil Doorgachurn.
The context
Safeguarding education in the aquatic sector had often been framed as compliance-driven. AUSTSWIM sought to lead the sector with a more values-led approach.
The approach
DiNAMIC supported strategic positioning and a dual physical and digital launch, framing safeguarding as essential professional practice rather than obligation.
The impact
The program delivered strong commercial and engagement outcomes while embedding safeguarding more deeply into professional development pathways.
Case Study 2: AUSTSWIM – Online Safeguarding Professional Development Launch
“What I love about working with Di is that she just gets it. She helped bring the AUSTSWIM safeguarding professional development to life, by supporting the work end to end, from reviewing and refining scripts, filming content, and shaping how the learning came to life, through to developing the marketing plan and delivering the launch, including socials and collateral. Di brings a kind nature, a genuine soul, and a depth of experience that makes the work feel calm, collaborative and impactful. She is flexible, thoughtful, and fun to work with and always has time for a coffee to set you up for success ”
“Looking to launch education or sector initiatives with credibility and care? ”